Privacy Policy

The following Privacy Policy describes the information which the Cool Farm Alliance (“Cool Farm Alliance” or “us”) collects, how we use it, and with whom we share it. This Privacy Policy is governed by the End User License Agreement (“EULA”).

1. Information We Collect.

The Cool Farm Alliance collects information from our users, and may have third parties collect information on our behalf, at several different points on the Service (as defined in the EULA). The Cool Farm Alliance may collect information about you, including but not limited to, your name, email address, country of residence, and the name and type of organization you represent, if applicable, which may make it possible to¬†identify you (“Personally Identifiable Information”). The Cool Farm Alliance may also collect information when your web browser accesses our Service, including the internet protocol (IP) address of your computer, geographic location as determined by your IP address, your browser software and operating system, your web server, the date and time you access our site, session information (such as download errors and page response times), information about your viewing and search history, and information about the referring URL and the URL clickstream to, through and from our Service (“Access Information”). We may further gather non-personal information on your use of the Service, such as agricultural management information and options selections from which the Service calculates results and other outputs, and information about Your Data and Materials (as defined in the EULA) (“Usage Information” and collectively with Personally Identifiable Information and Access Information, “Your Information”). We may gather Your Information in various ways, including but not limited to, through the use of “cookies.” A “cookie” is a piece of information that the Cool Farm Alliance sends to your browser, which then stores this information on the hard drive of your computer. Also, in order to improve our Service, we may offer you an opportunity to ask questions, provide suggestions and submit contributions by completing a contact form which may collect Your Information.

2. How We Use and Share Your Information

The Cool Farm Alliance may use Your Information to deliver the Service, to contact you regarding products and services that we think may be of interest to you, to analyze the wants and needs of our customers, to help us create and publish content most relevant to you, to allow you access to limited-entry areas of the Service, as appropriate and for other purposes. We may transfer the Personally Identifiable Information you provide us to our affiliates and subsidiaries or to our third party service providers, across borders, and from your country or jurisdiction to other countries or jurisdictions around the world. We may use your Access Information and Usage Information to evaluate and improve the Service and may make statistics based on such Access Information and Usage Information available to third parties in a de-identified form and may use such de-identified Access Information and Usage Information for commercial purposes, including, without limitation, for marketing purposes. Please note that any comments or materials sent to us, including feedback data, such as questions, comments, suggestions and any other responses are deemed to be non-confidential and we may use, reproduce, distribute and publicly display such comments and materials without reference to you personally. We may also use any ideas, concepts, know-how or techniques contained in such responses for any purpose whatsoever. The Cool Farm Alliance does not sell Your Information, but may share Your Information with our affiliates and certain third parties who provide services on our behalf, and may otherwise share compilations of statistics regarding use of the Service containing your Access Information and/or Usage Information in de-identified form with third parties. We may also transfer Your Information to a third party in the event that the Cool Farm Alliance is purchased by such third party.

3. Opt-Out

The Cool Farm Alliance provides you the opportunity in our electronic communications to exercise an opt-out choice if you do not want to receive emails from us or updates regarding new services and products offered on the Service or if you do not want us to share your Personally Identifiable Information with third parties. If you do not exercise the opt-out choice at the point where personal information is collected you may also do so by contacting us at We will process your unsubscribe as soon as possible, but please be aware that this may not be processed before other communications are received.

4. Use of Information upon Termination

5. Compliance with Law

The Cool Farm Alliance reserves the right to disclose your Personally Identifiable Information as required by law, when we believe disclosure is necessary to comply with a judicial proceeding, court order or legal process served upon us, and when necessary to enforce or apply the End User License Agreement for the use of our Service.

6. Changes to this Privacy Statement

With effect for the future, the Cool Farm Alliance reserves the right to change this privacy statement from time to time. When we do, we will provide you with notice the next time you log in and will also revise the “last update” date at the bottom of this privacy policy.

7. Security

If you have any questions about the security at our Service, you can send an email to

Last updated 10th July 2013.